About this opportunity
At betterbusiness, we are a team of pioneers enabling smart and confident decisions around services and products. Our solutions for performance-based customer acquisition and lead generation set industry standards.
We collaborate with leading brands in the DIY space – including website builders, hosting providers, and e-commerce platforms – and are also one of the top providers of high-quality leads in areas such as solar energy, heat pumps, and senior care.
To unlock our next stage of growth, we are looking for a Head of Demand Generation with strong strategic instincts and a hands-on mindset to elevate our demand and lead generation strategies to the next level.
betterbusiness is committed to equal opportunity and diversity. We are building a team that reflects a wide range of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.
We collaborate with leading brands in the DIY space – including website builders, hosting providers, and e-commerce platforms – and are also one of the top providers of high-quality leads in areas such as solar energy, heat pumps, and senior care.
To unlock our next stage of growth, we are looking for a Head of Demand Generation with strong strategic instincts and a hands-on mindset to elevate our demand and lead generation strategies to the next level.
Your Responsibilities
- Develop and implement strategies and campaigns to generate leads and revenue
- Use data and analytics to measure and optimize the performance of demand generation efforts
- Build and maintain relationships with partners, influencers, and other key stakeholders
- Collaborate closely with other departments to ensure a cohesive demand strategy across all touchpoints
- Monitor industry trends and evaluate new technologies and methods
- Conduct market and customer research to identify opportunities and challenges
- Plan and manage the demand generation budget and create forecasts
- Measure campaign success based on leads, conversions, and revenue impact
- Identify and resolve challenges in the demand generation process
- Coach and share knowledge with team members on best practices and tools in the field of demand generation
Who You Are
- 5–10 years of experience in demand generation, performance marketing, or growth roles
- Strong knowledge of data analysis, funnel optimization, and multi-channel campaign strategy
- You are performance-driven, laser-focused on priorities, and move fast to get things done
What We Offer
- 100% remote and flexible: Use your distributed work budget to upgrade your home office, rent a coworking space, or travel – you create the setup that enables your best work
- No 9-to-5: We measure impact, not hours. Our culture is built on ownership, accountability, and efficiency. If you get everything done in 5 hours – that’s your win
- Your favorite setup: You choose your preferred hardware and OS. We provide everything you need
- Agile work environment: We use tools like Slack, Jira, and G Suite, and apply modern methods like OKRs and Scrum
- Personal development budget: Use it for coaching, training, seminars, or conferences of your choice
- Inspiring retreats: Several times a year, we organize betterbusiness retreats to create meaningful shared experiences as a team
- We care: Every year, we invest one day as a team in a social or sustainability project, we offset our CO₂ emissions, and regularly donate to non-profit organizations
Diversity & Inclusion
betterbusiness is committed to equal opportunity and diversity. We are building a team that reflects a wide range of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.